Monday 18 May 2009

Youtube 48hour ad contest

It's the Cannes Young Lion's advertising competition made available to the masses, on Youtube . The 48h competition will reward the YouTube winners with a place at the real competition in Cannes. There the challenge will be to make a 60min ad with a mobile phone only, in 48h.

Apparantly it's unleashing a lot of creativity from all corners of the world and it's fun to watch...and vote.

All ad video's had to be made for an well known international charity, kept secret until friday the 15th of May. A short briefing announced Oxfam and the 48hours started. Thousands of ads were made over the weekend and posted on Youtube. They all ask for your signature, your way to show your support at the copenhague climate convention.

Funny, striking, creative or have 13 days..4hours...49minutes to judge yourself.

1 comment:

  1. The hummingbird one is pretty cool, ;D and it took a lot of work.